FARMERS MARKET, LOS ANGELES’ FAVORITE GATHERING PLACE SINCE 1934
The Original Farmers Market in the Fairfax District adjacent to West Hollywood has been Los Angeles’ favorite gathering place since 1934. With more than 100 grocers, retailers and restaurants in an open-air collection of green-roofed bungalows and an iconic clock tower, the Farmers Market is a beloved destination for locals and one of the top tourist destinations in Los Angeles.
The Original Farmers Market’s history is rich. It all began when 18 pick-up trucks drove onto a large vacant lot to offer fresh fruits and vegetables to families in the growing community around Third & Fairfax. The concept was an immediate success and the traditions established then remain at the heart of the Market today.
Skilled, knowledgeable butchers, exquisite poultry shops, artisan bakers, remarkably beautiful fruit and vegetable stands, a tantalizing fish shop, a gourmet grocery store with an exceptional wine cellar, fresh flavorful spices and handmade candy and ice cream are all part of today’s Market. Grocery shopping is made even more fun with the use of a unique Farmers Market green wooden handmade grocery cart. Throw in family-run businesses serving up smiles alongside their delectable dishes, and the Market holds a special place in Los Angelenos’ hearts.
L.A.’s original and authentic “foodie” haven also serves decades-old family recipes from many prepared-food stalls, such as Magee’s famous corned beef and Du-par’s “to-die-for” pancakes, alongside new merchants carefully chosen to fit the entrepreneurial, small-business atmosphere. Examples include the Kashi sisters, owners of Zia Valentina, now famous for its signature espresso shot served in a decadent waffle cone, and Eddy Ekmekgian, second generation owner and baker of Nonna’s Empanadas known for their innovative sweet and savory hand-held pies.
The Market also hosts family-friendly celebrations several times throughout the year including Mardi Gras, St. Patrick’s Day, a “Taste of Farmers Market” sampling festival, a classic car show, a free concert series on summer Friday evenings and the annual Fall Festival celebrating the Market’s heritage as a former farm site.
The Farmers Market has a unique place in Los Angeles history. Originally a dairy farm, then an oil field, and now a charming open air market – the Market has grown and changed with the city around it. Feeding generations of locals, while offering a relaxed spot for Hollywood to gather, The Original Farmers Market has been L.A.’s favorite gathering place since 1934.
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